May 01, 2020

Business News: 05/01/2020

The latest water quality business news

water quality

New WQA Social Media Toolkit is Online

WQA has released a consumer-oriented Q&A from WQA to help worried customers during the COVID-19 (coronavirus) pandemic. This resource offers easily understandable answers to questions about COVID-19 and drinking water. 

You can print out a copy to give your customers, or you can post a link on your own website, according to WQA. You can then download and put your logo on this graphic from the latest WQA Social Media Toolkit to direct your customers to this resource from your website or your social media accounts.

Other graphics, coronavirus resources and some quick marketing tips are in the Social Media toolkit, provided each quarter as a WQA member benefit. Use your membership login to access current and past toolkits now on our website.

Xylem Extends Global Community Grants Program for COVID-19 Response

Xylem has announced an expansion of its Partner Community Grants Program to further support customers and partners in the fight against COVID-19. To support community-level crisis responses, Xylem Watermark is inviting customers and partners worldwide to nominate nonprofit organizations in their communities to receive grant funding for COVID-19 responses.

Xylem Watermark will extend its existing community grant program to external partners through an online application process. The Watermark Partner Community Grants Program will accept nominations from Xylem customers, suppliers, and partners anywhere in its global business network, according to the press release. Grants will be prioritized for non-profits working in communities that are either currently heavily impacted by COVID-19, or are high-risk, low-resource locations.

“Water and utilities operators are doing heroic work on the front lines, keeping essential services flowing through this crisis,” said Joseph Vesey, Xylem chief marketing officer and chair of Xylem Watermark. “I’m so proud of our team and our customers who are serving their communities.”

Xylem will prioritize initiatives focused on the following areas: infection mitigation, support and safety for critical services and front line personnel, community sustainability and resilience initiatives, and projects aligned to Watermark priority focus areas.

Xylem Watermark is also matching all funds raised by its partners in support of local nonprofits fighting COVID-19, added the press release.

These actions support Xylem’s 2025 Signature Sustainability Goals to advance sustainability through commercial and humanitarian efforts.

ServiceTitan Compiles Contractor Best Practices Into Online Resource

ServiceTitan has launched a COVID-19 Playbook for Contractors, an expert online resource to help contracting businesses continue to provide essential services during the ongoing coronavirus pandemic. 

"Family businesses in the industry we serve are facing incredibly tough times," said Vahe Kuzoyan, president and co-founder of ServiceTitan. "We knew we wanted to make a difference, and we quickly realized that some contractors have not just survived but are thriving in the face of COVID-19. We started connecting with those contractors, and many of them volunteered to share the best practices and leadership principles that have allowed them to adapt and succeed in challenging circumstances. The Playbook for Contractors is a living document. We're continually compiling information and asking any contractors who benefit from it to share the tactics that are working for them."

120Water Adds Breedlove and Nolting to Leadership Team

120Water, a comprehensive digital water platform in use at more than 180,000 locations across the nation, expanded its leadership team with two key hires. 

Laura Breedlove joined the company as senior vice president of technology, and Diana Nolting was named vice president of product.

“120Water is the fastest growing digital water company in the country and we are making strategic hires to round out our leadership team in order to manage and further accelerate our growth,” said Megan Glover, CEO of 120Water. “Laura and Diana are two highly-regarded technology executives in Indianapolis, and we look forward to tapping their expertise as we enter the next phase of our growth.”